Black Hair Color
Brown Hair Color
Red Hair Color
Blonde Hair Color
Subscribe + Save 15%
Plus, get a free Welcome Gift with any hair color subscription. Cancel anytime.
Permanent Hair Color
Demi-Permanent Hair Color
Root Touch Up
Color Reviving Gloss
Highlights + Toner
Men's Hair Color
Hair Care
Hair Treatments
Styling
Hair Coloring Accessories
Bundles
Shop All Products
For 100% Gray Coverage
For Gray Blending
For Root Touch Ups
For Vivid All-Over Color
Radiant Hair Color Kit provides long lasting color with 100% gray coverage
ColorWonder washes out gradually; suitable for less than 25% gray
Root Touch Up Kit
Root Perfection touches up roots in between full colorings and salon visits
Not sure which hair color is for you?
Take our 2 minute quiz to find your perfect shade
Trend Alert: Hygge Hair
We’re loving ‘hygge’, the hot Danish trend that’s popping up in everything from design to food, and now even hair.
All About PPD (And Why We Don't Use It)
Why we don't use PPD in our hair color...
Color With Personality to Spare: The Vivids
Bright. Radiant. Rich. Vibrant. Strong. Meet The Vivids.
Go Blonde, Blonder, Blondest with The Bombshells
Meet the Bombshells, three super-natural-looking blonde shades that give your current color a lightening lift.
Real Life Madison Reed Reviews: Genova Red
Lisa C. from Berkeley, California talks Genova Red, the perks of gloss, and why chemicals aren’t proportionate to color.
The Hair Color Don'ts You're Dye-ing to Know
Follow these simple DON’TS to ensure your hair color is a beautiful DO.
Share Your Photos: #MADISONREEDCOLOR
