• "I am very happy with how this color looks and feels. My hair color looks alive. The process was easy, the gray coverage is great."

    Linda,Vesuvius Red - 7NCR

    welcome to the hair color revolution

    A better product. A better experience.
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    Only $24.95
  • Nourishing, Color Enhancing Shampoo & Conditioner

    Protective Cap & 2 Pairs of Fitted Gloves

    Radiant Color Cream & Conditioning Activator

    Barrier Cream & Cleansing Wipes

    designed with you in mind

    • Professional Consultation
    • Easy Application
    • Tips & Tricks from the experts
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  • "Madison Reed hair color was packaged beautifully, every aspect of the process well considered. Application was easy and best of all here was no harsh scent."

    Challene,Positano Black - 3NNA

    embrace science

    • Rich, multi-tone color
    • 100% gray coverage
    • Ammonia and resorcinol FREE
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  • thousands of women have found their perfect hair color

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  • "People could not believe that I did it myself. The color looks natural; the hair felt exactly the same as it does after a salon treatment"

    Polina,Pisa Blonde - 9NA

    used in salons

    The shine and conditioning is unparalleled. It is a salon grade product."

    Sally Hershberger, Celebrity Stylist

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  • free gift in every box

    Gifts include:

    Find Your Color

    Every box contains a surprise gift with minimum retail value of $15 or more.