Hello, beautiful!

Watch Root Reboot In Action

Want to see just how fast and fabulous Root Reboot is?

Playing With Gloss (the Possibilities Are Endless)

We asked our professional colorists for their favorite gloss recipes, tips, and tricks to give strands extra oomph.

The Colorful History of Hair Dye

From Ancient Egypt to modern-day America, hair color has been a consistent beauty trend.

Fact or Fiction? Debunking 10 Hair Myths

No doubt you’ve heard a hair myth or two, but we’re here to separate hair fallacies from facts...

Premature Gray Hair? Don't Panic (or Pluck)

Why some people go gray early, and why you don't need to panic with that first silver strand no matter how young you are.

5 Reds That Will Turn Heads

Our favorite 5 red hair colors that are dimensional, natural, passionate, and positively striking.

"Love this product and the packaging! My eyes don't burn and the color is beautiful! I have gotten so many compliments. I use Vesuvius red. I look forward to coloring my hair now."
-Yvonne G

Share Your Photos: #MADISONREEDCOLOR

Share Your Photos: #MADISONREEDCOLOR

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