#hairgoals... accomplished
A simple system for beautiful hair color.
Color + Gloss
Our 2-step salon-secret system for healthy‑looking hair color with brilliant shine.
Why
We'll let you in on a little secret: professional colorists don't apply permanent color all over your hair every time you color as that can eventually make color too dark and dull.
That's why we developed this 2-step system with permanent color for maximum gray coverage at your roots (where you need it most), and semi‑permanent gloss for the mid‑lengths and ends of your hair to gently tone, enhance shine, add dimension, and refresh your color.
How does it work?
First, apply award-winning Radiant Cream Color to your roots. Then apply award-winningColor Reviving Gloss to the mid-lengths and ends of your hair.
Gently run a wide-toothed comb or your gloved fingers through your hair for even distribution. Put on your cap and let the color + gloss process together. Designed to work together, no need to worry if they mix as they process.
Who is it for?
Anyone looking to touch up their roots while refreshing the color on the mid‑lengths and ends of their hair to reduce dullness or correct brassy tones.
find your shade
take the quiz
Protect
Did you know your hair is stripped of color and shine daily due to routine washing and environmental factors such as exposure to sunlight? Color-treated hair needs color-protecting products.
Bonus Boost for Color
To ensure staying power of your permanent color, give your hair a professional-strength treatment of Pro Boost: Seal.
Locks in Color
Antioxidant-rich
Nourishes + protects
Use after coloring
Color Protecting Shampoo + Conditioner
Our sulfate free Color Protecting Shampoo and Conditioner gently cleanses, hydrates and locks in color for incredible softness and shine while providing fade-resistant UV protection.
shop hair care
Treat
Sometimes your hair needs a little extra love.
Prime for Perfection®
If you routinely color your hair, then over time, your hair color can start to look dull or too dark. Prime for Perfection removes excess color buildup, so your hair will look like the first time you colored it. Use it right before you color, every third time you color.
"Loved it! This product prepped my hair for coloring. My hair felt so clean and ready to take on coloring."
—Dori
Style
Style your hair with products made specifically for color-treated hair. Full of ingredients that nourish and protect your hair color, free of harsh ingredients that can cause color to fade.
Fast Fixes
Need quick coverage? We've got you covered.
Root Touch Up
Got a second? That's all it takes to cover roots + grays with this multi-tasking brush-on powder made from ingredients you can feel good about.
Shop Root Touch Up
Root Reboot®
Get a 2 week fix for gray roots, in just 10 minutes with this demi-permanent color that's perfect for refreshing tone, covering gray, and extending time between coloring. Available in 7 shades that blend seamlessly with your color.
Shop Root RebootAs with everything we make, our formulas are free of ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide, and full of hair-loving nutrients like keratin, argan oil, and ginseng root extract to protect, strengthen, and hydrate hair.
To learn more about the science of good hair, click here.