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- The Great Cover Up
- Terra - Medium Brown

Terra - Medium Brown
The Great Cover Up
$36.00
- Award-Winning
- Instant Root Coverage
- Titanium-Dioxide Free
Best for masking gray regrowth across the roots, evening out scattered grays at the crown, defining medium brown brows, and filling in a thinning hairline. The formula is buildable, so you decide between a light veil over a few grays and full opacity along the part.
Ideal for anyone who isn't looking for a full dye job: press the brush into dry roots and you're finished — no mixing, no developer, no processing time. It stays put through rain, sweat, and your pillowcase, then washes out at your next shampoo. This is temporary color for between salon visits.
- Fast and easy to apply powder in a travel-friendly compact
- Rain-, sweat-, and pillow-proof; stays put until your next shampoo
- Lasts over 60 uses and includes two brushes for precise application
- Smart 8-Free: no ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, or titanium dioxide
- Infused with keratin, argan oil, and ginseng root extract for shiny, healthy-looking hair
- Cruelty-free & Leaping Bunny certified
Cruelty Free
Key Ingredients:
- Keratin strengthens and fortifies hair to help prevent breakage
- Argan Oil nourishes and restores shine from root to tip
- Ginseng Root Extract improves strand strength and helps alleviate split ends
What We Leave Out (Smart 8-Free Formula):
Our formula does not contain ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide - ingredients commonly linked to scalp irritation, allergic reactions, or harsh odor in traditional hair color.
Terra - Medium Brown
Talc, Synthetic Fluorphlogopite, Lauroyl Lysine, Caprylic/Capric Triglyceride, Zinc Stearate, Silica, Trimethylsiloxysilicate, Dimethiconol Stearate, Ethylhexylglycerin, Sodium Dehydroacetate, Fragrance/Parfum, Water/Aqua/Eau, Argania Spinosa Kernel Oil, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Oil, Panax Ginseng Root Extract, Benzyl Benzoate, Camphor, Coumarin, Eucalyptus Globulus Oil, Hexamethylindanopyran, Limonene, Linalool, Linalyl Acetate, Pinene, Terpineol, Tetramethyl Acetyloctahydronaphthalenes, Iron Oxides (Ci 77491, Ci 77492, Ci 77499)
- 1. To cover gray roots & root outgrowthUse the wide brush to apply along your part, hairline, or anywhere gray roots or outgrowth are visible.
- 2. To fill in browsGet full, natural-looking brows with the dual-sided brow applicator to touch up and fill in your brows.
- 3. To fill in a thinning hairlineInstantly get the appearance of thicker, fuller hair using the wide brush. Pat in and liberally apply powder to any areas where scalp is visible.
- Pro tipFor best coverage, apply a light mist of hairspray to freshly washed hair before application.

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