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YOU'LL NEVER BELIEVE HOW
WE FIT A LUXURY SALON
IN THIS BOX.
- Permanent hair color in 55+ gorgeous shades
- Provides 100% gray coverage
- Smart 8-Free formula, crafted in Italy
- Subscribe to unlock savings: $28 (vs. $34)
TRIED + LOVED BY MORE THAN 5 MILLION WOMEN
AMAZING COLOR AND SHINE
★ ★ ★ ★ ★
“Wow. You have thought of everything, right down to the barrier cream. Thank you for creating such a great product. The color is beautiful and lasting, with no hint of irritation to my scalp.” Shop Now ▶