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Celebrate our birthday with 25% off any purchase $65+ with code BIRTHDAY25
30% off Accent Highlights when added to your next color service with code SUMMERFUN30
DP24.28 GWMPromoTileBoosts@2x
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YOU'LL NEVER BELIEVE HOW

WE FIT A LUXURY SALON
IN THIS BOX.

  • Permanent hair color in 55+ gorgeous shades
  • Provides 100% gray coverage
  • Smart 8-Free formula, crafted in Italy
  • Subscribe to unlock savings: $28 (vs. $34)

SHOP BY HAIR COLOR

Select the shade that matches your hair color goals.

TRIED + LOVED BY MORE THAN 5 MILLION WOMEN

Real results on a real client

TRY IT, YOU'LL LOVE IT

★ ★ ★ ★ ★

“I cannot recommend Madison Reed hair color highly enough. Each shipment comes with everything you need to color your hair at home plus shampoo and conditioner that smell like you've been at a spa.” Shop Now ▶

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Take our 2-minute Color Quiz to find your colorist-approved match.

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