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Think You Know At‑Home Hair Color?

think again

WELCOME BACK, BEAUTIFUL

Remember the gorgeous color we found for you last time?
So gorgeous, we had to save it for you:

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This is hair color, reinvented...

home hair coloring kit from Madison Reed

This is hair color, reinvented...

save time with hair coloring at home
Save time & money
  • Professional, salon-quality hair color delivered to your door, on your schedule
  • Under $25
  • No appointment necessary
hair color at home
Multi-tonal, artisan-crafted salon color
  • Crafted in Italy by master colorists known for elevating hair color into an art form
  • 100% gray coverage color is mixed as it is in a salon
  • A blend of light, dark, cool, and warm to create over 45 gorgeous, multi-tonal shades that set Madison Reed apart
home hair dye
Ingredients you can feel good about
  • FULL OF: Keratin, Argan oil, Ginseng root extract
  • FREE OF: Ammonia, PPD, Resorcinol, Parabens, Phthalates, and Gluten
  • Cruelty-free, Leaping Bunny certified, no animal testing
at home hair dye with ingredients you can feel good about
Bring the salon home
  • Everything you need to color with total confidence, just as a colorist would in a salon
  • Cleansing wipes, barrier cream, a protective cap and 2 pairs of gloves + cream color and activator for rich, multi-dimensional color
  • The pampered salon experience in a box

45+ shades

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Membership has its perks, such as auto-delivery on your schedule and 20% off every box, plus free samples and a birthday gift. Membership...it’s a beautiful thing.

Join Now

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Customized from start to finish, this is your go‑to routine for radiant, healthy‑looking hair.

get your guide to gorgeous

Expertise Included

Doing it yourself doesn’t mean you’re on your own. Get an expert color consultation, just as you would in a salon.

ask a colorist
Professional hair colors achieved with the Madison Reed Color Crew
Madison Reed Color Bar

Fast + fabulous hair color with ingredients you can feel good about

Now open in:

San Francisco
New York City
book now

Love Is in the Hair

Check out our blog for tips, tricks, and tutorials—it’s all there, and it’s all about gorgeous hair.

5 Genius Hair Hacks for Busy Women
Get Balayage Highlights AND Gorgeous Hair Color (It’s Possible and Easy!)
Hard Water, Soft Water, What’s Your Shower Water Doing to Your Hair?

Madison Reed is transforming at home hair color with ammonia free hair dye that results in multi-dimensional color that looks beautiful, healthy and natural. Free of ammonia, parabens, resorcinol, PPD, phthalates and gluten. Leaping Bunny certified, cruelty-free hair dye. With a complete system of hair care products designed to work together, Madison Reed hair color is professional hair coloring at home. Satisfaction guaranteed, or your money back.

Happy Birthday
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Ask Our Color Crew

Online

Offline

Questions about color?

Ask our Licensed Colorists

Monday through Friday: 6am to 6pm PT
Weekends & Holidays: 8am to 5pm PT

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