Hello, beautiful!

YOUR BEST BLONDE EVER

Introducing Radiant Hair Color + Pure Pigment Shot: the duo for your coolest blonde yet

NEW: RADIANT HAIR COLOR + PURE PIGMENT SHOT

NEW: RADIANT HAIR COLOR + PURE PIGMENT SHOT

Our new blonde shades were designed specifically for color-treated blondes looking for a cool-toned result.

The professional-strength shot of cool tone pigment minimizes brassiness and unwanted warmth, delivering icy or ashy blonde color.

This cool tone shot is simply mixed into your Radiant Hair Color before color is applied to roots only.

Available in Ice and Ash

PURE PIGMENTS IN ACTION

Designed for roots that are naturally Medium Brown, Light Brown, and Dark Blonde to achieve cool toned results.

What Pro Colorists Are Saying…

quote

“Pure Pigment Shots are the ultimate customization...by adding pure pigments directly into your color formula, you get the best tonal control and results.”

—Rebekah, Colorist, Hair Color Bar Dallas Area Manager

One Box. Everything you need for beautiful blonde hair color.

A)

Radiant Cream Color

Full of hair-loving nutrients keratin, argan oil, and ginseng root extract

B)

Conditioning Color Activator

Free of ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide

C)

Pure Pigment Shot

Pure concentrated cool tone minimizes brassiness

D)

Barrier Cream

Keeps your skin free of color

E)

Cleansing Wipe

Cleans up any unwanted color

F)

Gloves

Thick gloves to apply color

G)

Protective Cap

Keeps your color in place until you’re ready to rinse

H)

Color Protecting Shampoo + Conditioner

Sulfate-free formulas lock in color to help prevent fading