Hello, beautiful!

Madison ReedTune UpTune UpTune Up$




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Why does hair need a Tune Up?

Even the richest, deepest brunettes can go brassy with time. Formulated specifically for brunette hair, this nutrient-rich, multi-tonal marine blue shampoo & conditioner instantly neutralizes unwanted brassy tones and protects color while gently cleansing & moisturizing. The unique color is a blend of both blue and green pigments that counteract the red and orange tones that show up in brassy brunette hair. Hair is left hydrated, strengthened, and brilliantly, beautifully brunette.

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Ingredients with Integrity

We believe in beautiful results — with no compromises. Especially when it comes to ingredients you can feel good about. That's why everything we make is enriched with argan oil, keratin, and ginseng and 100% free from: ammonia, resorcinol, parabens, phthalates, PPD, and gluten.

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Learn more about our ingredient philosophy

leaping bunny certified

Join us against animal cruelty. Learn more about our cruelty-free Leaping Bunny certification.











Expertise, Included

Doing it yourself doesn't mean you're on your own. Our Color Crew, a team of professional colorists, is waiting to answer any questions, or just to talk to you about your hair (They seriously love to talk hair).

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How does Uninterrupted Good Hair Service work?

Uninterrupted Good Hair Service ensures that you'll always have color when you need it. You select the color and how often you'd like it delivered. For each shipment, your payment method will be charged when the order is processed. The amount charged will be the price for the item(s) in the order plus shipping and taxes. You can change the color, frequency, delivery date, address, and payment method for your auto-delivery at any time without incurring fees or penalties. You can cancel at any time. Changes made through our website will be applied to the next upcoming shipment. We cannot apply changes made through our website to an order that has already been processed.