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How to Go Lighter with Your Hair Color

There's a science to good hair color. In fact, the process of coloring hair is a science: Chemistry to be exact.

All You Need To Know About Wavy Hair

People with wavy hair get the best of both worlds -- they can straighten it for a sleek look, or curl it for more of a bounce.

Ginseng the Hair Strand Strengthener

With centuries of testimonials to support its claim, Ginseng reigns as the most popular nutrient that promotes hair strength.

All You Need To Know About Coily Hair

Coily hair can add style and definition for women who love to try out new things-or to go au naturale.

All You Need To Know About Straight Hair

Resilient, silky, and robust, straight hair is an often-coveted, universally flattering hair type. It’s always in style, and it...

All You Need To Know About Curly Hair

Curly hair, with its vibrance and texture, is capable of a range of diverse looks that can add a feminine flair to anyone’s style.

"Love this product and the packaging! My eyes don't burn and the color is beautiful! I have gotten so many compliments. I use Vesuvius red. I look forward to coloring my hair now."
-Yvonne G

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