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Does "Gluten-Free" Matter in Hair Care Products?

Like trans-fat and carbs before it, gluten in our times has been shunned. What's so horrible about a protein found in wheat, you...

Why Does Hair Turn Green in the Pool?

The hows and whys of green pool hair, plus tips to avoid the green to keep your hair looking shiny and healthy all summer long.

Does Stress Cause Gray Hair?

My mother used to point to her gray hair, and say to me and my two sisters we were responsible. Was stress making me turn gray?

Major Raves On Your New Product Fave: Root Reboot

How much do you LOVE Root Reboot™, our new 2 week fix for gray roots? Read all about how amazing it is, in your own words...

Covering Roots? Root Touch Up vs. Eyeshadow

Since launching in November, Root Touch Up has been getting rave reviews from happy customers and beauty bloggers.

Top Argan Oil Products: For Beautifully Hydrated Hair and Skin

We can’t get enough of argan oil! It's restorative properties revive natural shine and leave hair silky smooth. That’s why we've...

"Love this product and the packaging! My eyes don't burn and the color is beautiful! I have gotten so many compliments. I use Vesuvius red. I look forward to coloring my hair now."
-Yvonne G

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