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Kim Caldwell Reviews: Sicily Blonde

Our Chief Brand Ambassador talks her perfect shade of Radiant Cream Color: Sicily Blonde

How and When to Use Hair Gloss

Hair gloss is the beauty secret that people are discovering now.

We Won!

We are beyond thrilled to announce that we are one of the winners of the prestigious CircleUp25 award.

Madison Reed Review: Color Reviving Gloss

Chief Brand Ambassador, Kimberly Caldwell, tries (and LOVES) Color Reviving Gloss in Prosecco.

The Healthier Side Of Hair Dye

Picking up on Vogue's "healthier hair dye" discovery, Refinery 29 agrees that there are better-for-you hair colors out there, and...

Join Us Against Animal Cruelty

We’re now “Leaping Bunny” certified, and we’re yelling it from the rooftop or, well, every email, blog post, and package we can.

"Love this product and the packaging! My eyes don't burn and the color is beautiful! I have gotten so many compliments. I use Vesuvius red. I look forward to coloring my hair now."
-Yvonne G