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Before and After: CiCi

Thought it'd be hard to lighten hair at home? See how High Lift performed for CiCi and find a healthier way to color your hair!

Natural Beginning Loves Her New Vibrant Madison Reed Hair Color

We couldn't be more thrilled to give the vlogger from Natural Beginning the hair color she's always been looking for! Check out...

Hair and There: Inspiration from Finland

Explore the world and learn secrets for beautiful hair! This week, Madison Reed visits Finland.

Traveling Sisterhood Reviews Madison Reed

Celena Marie chose Tuscany Brown for a richer, natural-looking change to her hair color.

Tips to Safely Lighten Your Hair this Summer

Looking to go lighter for the summer? Here are some of our favorite tips to getting lighter locks more naturally.

Hair and There: Fiji

This week, Madison Reed visits Fiji to bring you hair care secrets, fashion-forward trends, and fascinating facts!

"Love this product and the packaging! My eyes don't burn and the color is beautiful! I have gotten so many compliments. I use Vesuvius red. I look forward to coloring my hair now."
-Yvonne G